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LOCAL BUSINESS CITATIONS

Are you maximizing your online presence so that you can drive more traffic to your business?  In order to boost your appearance in organic search results, businesses should use local citations to improve their rankings in local search queries. 

Citations are used to rank in search results and also help others navigate to your business site to learn more.  When you have business citations on multiple platforms, you increase your SEO, which allows search engines to recognize your legitimacy, trustworthiness, and expertise.  Once search engines, such as Google, recognize your business, they will place higher in search queries.

    HOW IT WORKS IN 3 SIMPLE STEPS

    GOTHIC

    LOCAL CITATIONS

    Local citations help your business appear on major search engines like Google, Bing, Yahoo and others. Google alone handles 32.8 million searches per day.

    CLASSICAL

    SEARCH ENGINES INDEX

    After your local business citations go live major search engines will index those pages, therefore you will have more chances to grab new customers; or ensure your brand and your brand only, shows up when searched for.

    CUSTOMERS FIND ON SEARCH ENGINES

    CUSTOMERS FIND ON SEARCH ENGINES

    Once these pages are indexed your local citations will show up when keywords your profile contains are shown to potential customers.

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    What Are Local Citations?

    Citations are references for your business that can be found on the internet.   These citations include name, address, and phone number, which may also be referred to as simply NAP (or when the business website is also included).  This data creates a citation that is recognized by all the search engines.
     
    Local citations may also be called listings.  At a minimum, they will include NAP, but they may also include other important details about your company, such as:

    • Hours of operation
    • Business categories
    • Business description
    • Reviews
    • Images
    • Videos
    • Driving directions
    • Email addresses
    • Accepted payments
    • Social media links

    THERE ARE TWO TYPES OF LOCAL BUSINESS CITATIONS:

    FEATURE 1

    Structured Citations

    A direct list including a business name, address, and phone number. These are typically found in directories, website headers and footers, and social media profiles.

    FEATURE 2

    Unstructured Citations

    An indirect list that can be found in the context of more information commonly in blog posts, forums, or social media mentions.

    Why Are Local Citations Important?

    Many people use these listings to provide customers with the information they need to locate or communicate with you. However, these citations are also critical components of SEO, which increases your visibility on the web and can create a constant flow of attention from website visitors who search for your services.

    Accurate citations help people discover your business.

    When you have an accurate citation that is consistent with your other citations on the web, you will attract more customers to your page.  Inaccurate citations, however, can steer customers in the wrong direction, which can damage your reputation.

    Accurate citations help people discover your business.

    When you have an accurate citation that is consistent with your other citations on the web, you will attract more customers to your page.  Inaccurate citations, however, can steer customers in the wrong direction, which can damage your reputation.

    Accurate citations create trust from search engines.

    Search engines like Google prioritize businesses that have accurate and consistent data.  As search engines come across the data from your business citations on the web, they will begin to develop a trust in the validity and consistency of the information.  This increases your SEO rankings.

    Accurate citations lead to increased revenue.

    When consumers are searching for what you have to offer, such as family law practice in Detroit, they will trust the citations that appear to be the most consistent and accurate in their searches.  If they see information that differs on different directories, they may be steered away from using your company.  This creates a loss of potential business, which subsequently leads to a loss of revenue.
     
    Simply put, you want your company to show up when someone searches for products or services you offer.  For example, if someone browses the web using the query “carpet installation in Denver,” you will want your company to pop up as close to the top of the search results as possible.  Business citations help that happen.

    Starts from…

    $5

    Citations Sources…

    1,500+

    Savings start at…

    $150

    How Long Does it Take for My SEO Rank to Increase?

    In most cases, SEO rankings will start to increase in a few months to a year. It is nearly impossible to predict how many website users you will have as a result of each and every update, change, or local citation for your business or website. However, there are a few factors to take into consideration when deciding how long it will take to increase your SEO rankings.

    These factors include:

    • How long your website has been active
    • Previous SEO improvements
    • Keyword rankings already in place
    • Frequency of published web content

    It may seem like a long time to wait for the benefits of SEO, but it is important to continually work on ways to increase this score.  Building local citations is just one of the many ways you can do this. 

    In addition to building local citations for your business, there are other methods to increase your SEO rankings in search engines, including:

    • Update content on a regular basis
    • Publish quality content
    • Optimize for keyword searches
    • Use backlinks
    • Improve loading speed
    • Use headings
    • Encourage social sharing

    By using these methods in conjunction with one another, you will be able to notice an increase in your SEO rankings sooner.  In fact, when you combine at least three of these SEO optimization strategies with also building your local citations on the web, you will likely notice a difference within three months. 

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    Why is local SEO important to my business?

    When people use search engines to locate a business or service they need, the search results will likely be pages long. If you aren’t on one of the first few pages, but preferably the first, you may be overlooked entirely. For this reason alone, local SEO is critical in gaining business from organic search inquires.

    Local SEO has many benefits for your business.

    Improves Your Visibility

    When you put efforts towards increasing your SEO with the above-mentioned methods, you can improve your visibility. This will allow your business to rank higher in search queries for those searching for your business. Once you are easy-to-find on the web, customers will be directed to your page.

    Establishes Trust with Google

    When Google trusts your company, your business can soar. Because Google heavily dominates over all the other search engines, you will want to stay in their good graces. By having reputable local citations and using SEO optimization strategies, Google will gain confidence in your reputation. When they trust you, you will start to rank much higher in their search results.

    Pricing plans

    Choose a plan that fits your business. If you need help deciding, just give us a call.

    delta Package

    $89.00

    100 Citations

    WHAT YOU GET:
    100 US Directories
    Logo Upload
    Business Details Added
    Single Location
    New Listings
    Claim & Edit Wrong Listings
    Detailed Report

    (Most Popular)
    alpha package

    $169.00

    200 Citations

    WHAT YOU GET:
    200 US Directories
    Logo Upload
    Business Details Added
    Single Location
    New Listings
    Claim & Edit Wrong Listings
    Detailed Report

    gamma package

    $249.00

    300 citations

    WHAT YOU GET:
    300 US Directories
    Logo Upload
    Business Details Added
    Single Location
    New Listings
    Claim & Edit Wrong Listings
    Detailed Report

    By the time you read this you lost

    7

    Possible clients